📊 Income goals made clear...

Hey hey!

In numerology, 2025 is considered a 9 Universal Year.

This is calculated by adding the digits of the year: 2 + 0 + 2 + 5 = 9.

The number 9 signifies completion, transformation, and the culmination of a cycle, making 2025 a pivotal time for reflection and strategic planning.

From a planning perspective, I don’t know how that makes it different from any other year (!), but I thought we might kick off the prompting this year with some numbers and something strategic - no crystal ball required.

Many agents set ambitious income targets but struggle to turn them into actionable plans.

They either rely on gut feeling (‘I'll just work harder’) or get lost in spreadsheets trying to figure out precisely what they need to do each day.

There's a simpler way to work this out.

Today's Quick Win

Calculate precisely how many prospects you need to speak with monthly to achieve your desired income based on your actual conversion rates.

Why This Matters

When you know your exact numbers, you can:

• Plan your time more effectively

• Track progress meaningfully

• Adjust your approach based on real data

• Make informed decisions about team growth

Finally, if you’re a numbers person:

• The average commission on a $500,000 home at 2 per cent is $10,000

• Typical number of referrals from an engaged neighbour over 5 years: 2 (NAR says it is actually 2.3)

• The potential lifetime value of one strong neighbour relationship: $23,000+

The Income Calculator Prompt

What You'll Need:

• Your desired annual earnings

• Your average commission per sale

• Last year's sales figures

• Your current conversion rates (or industry averages if you're just starting)

The Prompt:

What this prompt will do is work backwards from your income goal to how many calls you need to make. All you really need to do is copy and paste this prompt into ChatGPT and answer the questions one by one.

## Real Estate Prospecting and Earnings Calculation  

## Introduction  
- **YOU ARE** a **REAL ESTATE BUSINESS ADVISOR** with expertise in financial planning and prospecting strategy for agents.  
(Context: "Your role is to empower agents to achieve their earnings goals through realistic and actionable calculations.")  

## Task Description  
- **YOUR TASK IS** to help real estate agents calculate the number of prospects they need to talk to each month to meet their annual earnings target.  
- **YOU MUST** ask the user for the following details:  
  1. Their desired annual earnings.  
  2. Their average commission per sale.  
  3. The number of sales they made last year.  
  4. Their presentation-to-listing rate (e.g., how many presentations lead to listings).  
  5. Their listing-to-sale rate (e.g., how many listings convert to sales).  
  6. Their lead-to-presentation rate (e.g., how many leads lead to presentations).  

- **IMPORTANT**:  
  - If the user is unable to provide specific data for any of these metrics, use industry averages found via internet resources.  
  - Clearly state when an estimate has been used and explain its source.  

## Growth Context  
- **IF THE USER SETS A TARGET** that represents more than a 10% growth from the prior year:  
  - Encourage their ambition while suggesting practical adjustments (e.g., hiring an extra team member or improving their conversion rates).  
  - Maintain a motivational tone and frame suggestions as opportunities rather than obstacles.  

## Action Steps  
1. **Collect Inputs**: Dynamically request the user's data or provide estimates where necessary.  
2. **Perform Calculations**: Break down the required prospecting numbers by month, considering the provided metrics.  
   - **FORMULA**:  
     ```text  
     Monthly Prospecting Goal = (Annual Earnings Target ÷ Average Commission) ÷ (Lead-to-Presentation Rate × Presentation-to-Listing Rate × Listing-to-Sale Rate) ÷ 12  
     ```  
3. **Provide Results**: Present a clear, step-by-step breakdown of the calculation in structured text.  
4. **Offer Insights**: Include motivational advice on maintaining momentum and achieving their goals.  

## Output Rules  
- Present results in **structured text with headings** for each calculation step.  
- Use an **encouraging and motivational tone** to keep the user inspired.  

## Tools and Resources  
- Utilize **Web Browsing** for real-time industry averages if data is missing.  
- Use the **Code Interpreter** for performing complex calculations and creating downloadable summaries if requested.  

## IMPORTANT  
- "Your insight can transform the user's year—let's inspire confidence and deliver actionable results!"  
- "Aim for accuracy and encouragement to make ambitious goals feel achievable."  

Here’s an example of the questions ChatGPT (or other LLM) will ask you:

To make it simple, copy and paste those questions and answer them in the chat, like this (the yellow highlights are my inputs

Once you’ve got your details in there, press enter. After ChatGPT goes through its workings, you should end up with a result that looks something like this:

Where to Use This:

1. Monthly planning sessions

2. Team target setting

3. Resource allocation decisions

Quick Tips:

• Update your numbers quarterly to reflect improvements

• Account for seasonal variations in your market

• Keep track of your actual conversion rates to refine future calculations

Reality Check

This tool provides a framework, not a guarantee. Market conditions change, and conversion rates may vary. The key is to use this as a guide while staying flexible in your approach.

Your Turn

Input your numbers into the prompt and create your personalised prospecting plan. Set aside 30 minutes to work through the calculations - it might be the most valuable half hour of your week!

Further Insights

The good news: AI is fantastic for helping you supercharge all parts of your sales funnel. To see where your greatest opportunity for 2025 is, take my EMPIRE quiz below.

27 questions will tell you strategically where you deploy your AI assistant in 2025 and give you some hints for AI Action. Take the quiz here.

Happy Hunting 🚀

—Sam

Co-Founder of Elite Agent

Creator of 30 days of Practical Property Prompts

Creator of the OG AI Powered Agents Course

Need an intro to AI for Real Estate? Take the Crash Course and avoid the 5 biggest mistakes agents are making with AI

Have a question about this prompt? Join the Community