5 Advanced AI Prompting Techniques to Supercharge Your Real Estate Marketing

Thank you to everyone who attended Friday’s Deep Dive, exclusive to paid subscribers.

In this one-hour replay, we explore four advanced prompting techniques that can help you, as a real estate professional, leverage AI tools like ChatGPT to create compelling marketing content.

The techniques I covered include:

1. Act As: Focusing the AI's expertise on a specific niche or role for better outputs

2. Ask Questions: Prompting the AI to ask you clarifying questions to generate more targeted content

3. Break It Down: Splitting large tasks into smaller, more manageable prompts for the AI

4. The Primer Method: Priming the AI with samples of your writing style for more personalised content

We also explore empathy mapping, a powerful framework for understanding your ideal customer's thoughts, feelings, actions, and pain points.

By leveraging empathy mapping with AI tools, you can create highly targeted marketing messages that speak directly to your audience's needs and desires.

As always, this deep dive includes several real estate examples of how to apply these techniques for tasks like writing listing descriptions, creating ebooks, and developing your brand positioning as an agent.

For paid subscribers, both the replay video and prompts worksheet are available below.

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